Marketing: “Only Digital can judge me!”

General description

Do you already have more than 100 apps on your mobile phone?

Do you want to know all details of digital marketing?

Have you ever heard what Marketing said?

“Only Digital can judge me!”

We agree with what Marketing said and we are waiting for you in Istanbul so we can show you that it is TRUE!

In these 10 amazing days, you will all be learning about marketing of products or services using digital technologies on the Internet, through mobile phone Apps, display advertising, and any other digital mediums. You will visit different companies related to digital marketing to see and learn about different marketing strategies.

Do you know where you can do this?

In Istanbul?

The connection of two continents? Asia and Europe? Different cultures in every point?

With delicious Turkish cuisine and crazy nightlife of Istanbul?

Awesome atmosphere with awesome organizers

So?..

Don't be shy! Apply so you don't miss out on all the fun!!!

Academic information

Fields of activity:

Economics/Business Administration/Marketing , Industrial Engineering , Industrial Management , Multimedia and Communication Design

Content and topics:

Introduction to online marketing skills, strategy, research and planning

Learning goals and objectives:

Goal of this course is to show the participants how digital marketing works from different angles and teach them the basics.

Examination type:

Examination will be oral with presentations or written.

ECTS credits issued:

None

Information for applicants

Selection criteria:

Motivation letter and questions, interest in the topic and Istanbul, equally among genders and cultural diversity.

Practical arrangements

All of the following are covered by the event fee:

Lodging:

Hostels or School Dormitories

Meals:

3 Meals a day. At least 1 are warm.

Transportation:

Public transportation, rented busses, organizer's cars and walking. Always free of all charge.